The Sturgis Motorcycle Museum and Hall of Fame is expanding to a second location
in Sturgis. The new location will be off of Interstate 90 and Exit 32.
They are planning on moving the Hall of Fame part of their museum when the museum
opens, which they hope will be complete by the 80th rally, but they are keeping everything
Sturgis-related at their current location off Main Street.
Executive director of the Sturgis Motorcycle Museum and Hall of Fame, Myrick Robbins, says
“We’re going to organize that collection into a timeline of rally’s starting from 1938, with pappy
and pearl and the jack pine gypsies, and show the bikes and the uniforms and the collection, the
artifacts that came from that era. And then do the same in 1940, and 1945, and 1950, you know
all the way up to until present day and it will be more of a timeline experience and focus on the
Heritage that’s here at the rally.”
They have started fundraising to help pay for the project. Right now they have nearly two million
dollars but can’t break ground until they have another million.
They are hoping to break ground on the multi-million dollar project this year.
“We’ll spend as much as we get in donations and so our goal is to be around that 5 million range. You know,
if we get more than that, then that’s what the building will look like and have that much greater of an
experience, but we will manage our budget according to how much we get in donations,” explains Robbins.