Polaris Motorcycle Division will Showcase New Models at 2017 AIM Expo

The Polaris Motorcycle Division will make its American International Motorcycle Expo ( 2017 AIM Expo )

debut in September at the Greater Columbus Convention Center. Both Indian Motorcycle and Polaris Slingshot

will be presenting their full 2018 model year lineup.
Produced by the Motorcycle Industry Council, AIMExpo is the single most important event of its type in the North American

market and has international impact within the motorcycle and powersports industry. Polaris Motorcycle Division’s support of the

2017 AIM Expo further demonstrates the company’s continued support to grow and expand the motorcycle industry. In addition, the

2017 AIM Expo provides an ideal platform to reach consumers and entertain dealers.

“The AIM Expo provides both Indian and Slingshot the ideal platform to reach and engage the North American market and to

showcase each brand’s new model year lineups,” said Steve Menneto, President, Polaris Motorcycle Division. “Additionally, the

city of Columbus is strategically situated within the sweet spot of our consumer base, as well as our dealer network, making it an

ideal location to showcase our products to key constituencies.”
The AIM Expo’s purpose is to serve as the catalyst to bring together industry, press, dealers and consumers in a single arena

that creates a grand stage for motorcycling and powersports in the U.S. and North America. AIMExpo delivers an efficient and

energetic market-timed expo platform for B2B and B2C in the powersports industry.